The Lay of the Land
East vs. West: The Willamette River is the dividing line between east Portland and west Portland.
North vs. South: Burnside Street is the dividing line between north and south Portland.
Street Names: In most cases roads running east to west are “named streets” and “numbered avenues” run north to south.
One-Way Streets: Portland has a number of 1-way streets (mostly in downtown). However, once you realize there is system it becomes much easier to navigate.
Turning on Reds: Oregon law does allow for turning right at a red light. As well as, turning left at a red light onto a 1-way street. Please just make sure to observe street signs and contact the DMV for up-to-date laws and information.
Quadrants: Whether apartment hunting, looking for a yoga studio or the best brunch place in town, it helps to know the five quadrants of Portland. The Willamette River separates the west from the east—while Burnside Blvd divides the north from the south. North Portland’s boundary is east of the Willamette River, south of the Columbia River and west of Vancouver Avenue.
Each address in Portland will be designated with one of the five directions. So pay close attention or you might be on the wrong side of the river. Tip: These quadrants can and do include outer Portland suburbs—so even if an apartment is listed in SE Portland, ask if they’re within the city limits.
Portland Metro Area: The Portland Metro area includes the counties of Multnomah, Clackamas, Washington and the southern tip of Clark County.
Portland International Airport: Take the easy route by using public transportation! The Red Line of the MAX travels between Beaverton, through the city center, and drops you off at Portland International Airport. You can also call a taxi or have a friend drop you off, but depending on the time of day, be prepared to sit in commuter traffic.
Portland Bridges
Having a large river run through the middle of town, creates the need for a few bridges. Portland has so many bridges that one of its nicknames is “Bridgetown.” The trick is remembering which is which and the best route to take to cross the bridge – most of that takes practice and learning which streets are one way only. For now here’s a list (south to north) of the bridges that cross the Willamette River and what major roadways that connect to them. Bridges that stop car/pedestrian traffic to allow for boat traffic are marked with an asterisk (*); this can delay you for a while, so if you’re in a hurry find an alternate route
Sellwood Bridge Is reachable via Macadam Avenue/ Hwy 43 on the west side of the river and touches down in the Sellwood neighborhood on the east.
Ross Island Bridge is the bridge directly next to NUNM; if you live on the east side of the river you will learn this bridge well. This bridge is Hwy 26 on the west and Powell Blvd/Hwy 26 on the east.
Tilikum Crossing is the first major bridge in the U.S. designed to for pedestrians, bikes and transit vehicles, but not cars.
Marquam Bridge is double-decker and carries I-5 over the river just south of downtown Portland.
Hawthorne Bridge* connects Hawthorne Blvd on the east side with Madison Street on the west and is a great bridge to walk or ride your bike across.
Morrison Bridge* has sidewalks on both sides of it for pedestrians and connects Morrison Street to both sides of the river. Also there are ramps for I-5 and I-84.
Burnside Bridge* connects Burnside Street to both the east and west sides (don’t forget this is also the divider for north Portland and south Portland)
Steel Bridge* is both a rail and automobile bridge – trains/sidewalks on the lower deck and cars/MAX rail on the upper deck. The lower deck of the Steel Bridge connects the East Esplanade with the Waterfront Park and is an excellent biking/walking/running route.
Broadway Bridge* connects Broadway Street to the east/west sides of the river and has two lanes of traffic in each direction and wide sidewalks for pedestrians.
Fremont Bridge is another double-decker bridge, with four lanes on each level, that carries I-405 and US-30 from one side to the other
St. John’s Bridge is the city’s tallest bridge and the only suspension bridge in the Willamette Valley. This bridge connects the industrial area in Linnton to the St. John’s Neighborhood north of downtown Portland.
Common Mispronunciations
Some folks don’t think that the Pacific Northwest has much of an accent…one thing for sure though—learn to pronounce these words correctly or be pegged as an out-of-towner!
Couch Street: It’s pronounced “KOOCH” named after John Heard Couch, a Portland founder.
Glisan Street: Is the street with two pronunciations, on the west side it is “glisen” but on the east it’s “GLEE-sen” Street. Use it correctly and impress an old-timer.
Willamette River: Pronounced “Wil-LAM-et”
Marquam: Pronounced “MARkum”
Tigard: Pronounced “TI’gerd” – a city southwest of downtown Portland
Timberline: Don’t soften that “I” make sure to say “timber-line”
Umpqua: Pronounced “UMP-kwah
Aloha: Unlike the Hawaiian pronunciation this is “a-LO-a”
The Dalles: Pronounced “DALZ”
La Grande: Forget your high school Spanish, drop that “e” and pronounce this “La Grand”
Portlandia Phraseology
The Sunset: A nickname for a portion of the U.S. Route 26 that runs from the coastal city of Seaside to the I-405 interchange in downtown Portland.
The Couv: The Interstate Bridge where I-5 crosses the Columbia River
The Banfield: Is referring to I-84
The River: Even though there are a few rivers that run through and around Portland it’s the Willamette River that will often just be referred to as “The River”.
Pill Hill: Oregon Health Sciences University is located on “the hill” South of Downtown Portland. The entire area is often referred to as “Pill Hill.”
OMSI: (pronounced AHM’zee), is the Oregon Museum of Science and Industry (and fun for all ages).
Bubblers: Portland has 126 Benson Bubblers, free-flowing water fountains, scattered throughout downtown. They flow 6 a.m. to 11 p.m.
The Pearl District: An area on the north side of Burnside, west of the Willamette River. Well known for luxury condominiums, great restaurants, and one-of-a-kind shops. On the western edge is Powell’s Bookstore, famous for its amazing collection of books.
Portlandia: Before it was a TV series on IFC, “Portlandia” was known to all as the statue on SW 5th. She’s the 2nd largest copper repoussé statue (behind the Statue of Liberty).
Freddie’s: The affectionate nickname for Fred Meyers—a local grocery/department store.
Pod: A group of food carts. Portland has over 200 food carts and most of them are clustered into “pods”.